Financial crisis, the “three no’s and” quietly began to pop, not investment, not expansion, is not advertising, business owners large and subtraction. But faced with a situation of economic recession, can not simply cut costs, but should begin to measurement, proportion, find the most effective marketing and promotional slogans, striving to become the winner of the arrival of spring.

Compared to traditional forms of the high cost of publicity, network marketing has become the choice of today. If we try to identify the source of the advertising industry, said a person well, “In times of prosperity, it is making progress. And in these difficult times, they must strive for excellence.” Restricted in advertising spending during the downturn, small and medium-sized funds will shift to more directly, but also more measurable marketing. At the same time as the network media gradually accepted and established good reputation of their degrees, and the status of the mainstream media to further enhance the process of network marketing began to spread its cost advantages, as well as a broad platform as another choice.

Shift from extensive to intensive, in the marketing context, the gradual and reasonable allocation of resources. Network Marketing is also showing a spring up all over the situation, search engine, portal advertising, television and corporate video to load, each of which can be man of the sword attack.

However, due to pharmaceutical exposure of false information, face a crisis of confidence in search engine, Baidu and Google to save the reputation of successive movements. Network Marketing as the initial enthusiasm, and seems to have begun to gradually clear. As the portal to the success of the Beijing Olympics is reported that its current and future sales of online advertising has been a positive impact on business owners to choose portal advertising appears to be a wise choice. However, when credibility portal closer to the traditional media, it is also at the same time to move closer to the value, the high cost of advertising so that the conversion rate rather than the pursuit of traffic and business owners hope that they can not afford, network marketing, started their own advantages fade here. The same is true of the video to load, in the gradual development of the video portal site advertising, get traffic, and easy to mandatory annoying ads.

Network Marketing come here, to the television stage enterprises. Television is also known as the business enterprise video, as its name implies: from entertainment video, specifically for the business. In this industry, other network marketing avoid talking about the experience of conversion and was made a high profile, IZO television enterprises that directly: “IZO television companies in the financial crisis, sales of first aid you.”

Buffett said: “The tide of retreat, to know who is swimming naked.” Economic winter is a real test of who is strong at all times. IZO television companies with the most intuitive way of seeing is believing for the enterprise to establish trust so that customers thousands of miles away in the face-to-face with real-time exchange of customer service staff to ensure that information and access authentic.

Network marketing not only have to be invested, but also care about output. If the flow is not directly proportional to sales, network marketing on the economy did not fully reflect the characteristics. Real network marketing should be increased to flow from the pursuit of the pursuit of the conversion rate. Precision Marketing, grasp customers, IZO is the most basic functions of business where television. The implementation of a clear and pragmatic, and more publicity should be inclined to choose this model.